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In the era of idols you needed individuality, Nicholas Tse was once forbidden to smile

by kelvin@multistars - 25th May 2009

Source: Liao1

Yi Ming, who has worked on the images of many big stars, thinks that the most important thing is the attraction created by the "mixture" of the star's appearance and moral character, and you also have to consider the market demand, "Like at that time of Leon, the audience needed idols; and for the era of Nicholas Tse and Jay Chou, what was needed was individuality."

Yi Ming was in the team that designed Nicholas Tse's image, yesterday he revealed a "small secret": Nicholas Tse's coolness in the early days was designed. "We forbid him to smile, he must be cool, just like a bad boy image, it's the look young people like. And now Nicholas Tse is showing his real self, he is still very much liked."



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